to understand why ted leonsis (ref bold predictions) could just be the most valuable jobs creator our generation of americans will ever see you need to allow me a brief note on 20 years of studying nation branding- in 1989 pricewaterhouse coopers employed me as a brand (intangibles valuation) consultant and their first question was what markets are under-branded- since i am a Cambridge MA in statistics who has collected large amounts of data on when is too much advertising used, preventing brands and markets to charter their purposeful realty,-ie their potential to serve humanity - i found the question tricky except that obviously nations (as of 1989) are underbranded -
so i wrote some articles which were among the first to value nation branding- easiest best practice cases were superports like singapore or dubai- every service experience of singapore is world class as its location as was its pioneering of making airports super to pass through-every culture has room to breathe in singapore making it feel safe (though i am more than willing to believe its was one of the first city to video up so that nothing bad happens on the streets even if the very meaning of public privacy is changed)
but a nation as a superport island by definition only needs to secure the future livelihoods of about 10 million people in a very compact area- how on earth does one apply lessons from singapore to a nation which is a continetal ,mass with 300 million people or even 1.5 billion people?
worldrecord jobs creators singapore - passed lee kuan yew; current mahbubani
(well we now know economistamerica.com that you need to design bri.school for teachers of 5th grade otherwise you never map what future infarstructire your community most needs to thrive let alone to be connected with worldwide youth as the sustainability generation)
america's constitution could not be worse for mapping ipnfsrayriuctire with every state soloiesed from other states and no branding of w3hich cities lead what connections and how the whole maps-
well there is ted leonsis answer and there is xi jinpings answer and of course they are both correct because they both apply singapore's logic of the futiue is about service /knowledge networks -so make every human experience a thriving one both for customers and co-workers- and make sure all of your nations superplaces win-win with each other inside the nation as well as sin-win with thioe wio they exponentially want to grow trade with
q1 what does ted leonsis mean by a 25 million person superckity region?> - and why does dc-baltimore need to be one of the first 3 us supercity regions- with new york and la-san diego other leonsis picks?
a supercity is a large region in ;population terms eg 25 million - a compact region in terms of travel- eg less than hour from door to door; its a region where every family thrives, and education loutsdie the classrooms (eg apprenticeships) us celebrated- and as a whole the region creates win-win trades both with its nation and across to sister super cities- it advances humanity's greatest needs whiih currently are represented by at least some if not all of the 17 sustainability goals
dc-baltimore needs to do a lot of work to itself- eg why cant all the international development experts tahat sit in dc prove their knowhow works in eg baltimore- ted's gift to the social mashup needed is he will ask his sporting superstars which ones can give back to something poorest communities need start power to come and reimagine;
the firsy time i heard ted speak was in the 1776 hub - one of the very few western hubs to be growing and growing (from arlington and dc to brooklyn and dubai ...) - it tuins out that part of 1776's success is its benefit from the relations permissions of digital americans hall of fame like steve case flounder of aol , and here comes a ted leonsis story - there was a time when jeff bezos was starting out and in looking for a partner in capital he went to ted who was at that time ceo of aol- quite what they did together I dont know other than staying friends and presumably opening up each other personal networks to each other
will the ocome full circle - well watch this space to see if amazon hq2 cone to the DMV (the acronym for DC Maryland Virginia)
Does this mater?
well in 1994 jack ma first visited america on a translation project which took him to seatlle- he had never seen the www before - and so he spent the next 14 years proving to the chinese powers that be that china needed digital webs as much as they needed suercities and global villages- there is nowhere in the world that will ever remap a place in under 30 years with as much future win-win trade logic as china- which is how it should be for the world's largest population- anyone who has read adam smith advantages of nations will know that in 1776 he begged uk to design free trade win-win with usa -not to try to continue top colonise a place with so much more resources- adam failed and the uk went into exponential decline- of course it all depends on your belief in people- for 50 years i have been part of an alumni group who believes the 1000 times more tech connected world can multiply at least 10 times more wealth and health bi=ut only if this is shared so others can develop
good bless thise who believe in people enough to design supercities where everyone thrvives- as adm smkith said
related us world record jobs creatirs
u2 elon musk - rockstar with chinese media, he is given tough time by us business analysts- the thing is while he does research america needs most on green cars and supertrains, and batteries , and peaceful futures of space science- why should I care a damn about the financial press and all other fake news- nor should you if you want superplaces and thriving commmunities to blossom all acriss usa
u3 jeff bejos- - ofen i boo what other people admire about bejos and vice versa- back in scotland around 1995 we were trying to inspire the future of british marketing teachers and students to taje the the worldwideweb seriously and amazon at that time had to be theklead case - it was about the only dotcom of that era to work- but jack ma puts his finger on what upsets me about bejos- even he used ecommerce to support big entereprises not the the sme revolution in value chains that sustainability needs - so whats important is never ever to say that amazon and alibaba compete head for head because alibaba is on a belt road to everything smes can do with fintech , olympics-the way forrest gump would mediate it and much mire when you celebrate the greatest partnership i have ever heard of alibaba's ant finance's alipay and brac's bkash - meanwhile yes for certain any region that could elect bezon on its superplace council; would be uniquely priviieged
Breaking news- 2 most valuable higher education searches- 1) what are www youth ambassadors for sdgs? what is AI for valuetrue market purpose?how'd you like to search WRJ blog by value chains eg vc1 money vc2 AI & human tech vc3 health vc4 arts and communities happy stuff including olympics vc5 girls safety vc6 education for livelihoods vc7 food as nutrition security & diversity vc8 infrastructure for win-win trade maps vc9 true mediabreaking the last empire : americans need to vote now are they separate and superior speciesn OR are they like the rest of the 8 billion of us? new summer 2019 : drucker ::::60 years ago dad, norman macrae, started the first of 100 conversations on AI (Artificial Intelligence), He had just surveyed how Japan was rising (lifting potentially Asians everywhere out of colonial era poverty) round brilliant engineers (bullet trains, container superports , microelectronics, the most reliable engines in the world) - from tokyo he brought back a pocket calculator- what would schools and the world be like if everyone had one of these?
Within a few years the world was debating if tech helps man reach the moon is there any mission impossible on earth.
5G 2020s (4 3 2) 1 G 1970s
And Gordon Moore of Intel had just written a paper promising that microelectronic engineers would improve tech 100 fold every G decade to 2020s -that's a trillion fold more powerful microchips in 2030 than man raced to the moon with. So who's knowledge should teachers and everyone linkin to now if millennials are to be the first sustainability generations and THE UN 17 sdgs are to be celebrated as possible wherever the next girl is born. We welcome your nominations: here are a few examples back from the future of 2030 followed by an approximate chronological order. If in doubt as to whether we know your favorite WRJC please search this blog and mail us firstname.lastname@example.org if we have left someone out